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j2 Global Communications - 10/25/2011
eVoice® Reports Surging Use of the eVoice® Cloud-Based Phone
Service by Small Businesses
eVoice®, a Radically Better Phone Number™ and brand of technology leader j2 Global Communications, Inc. (NASDAQ: JCOM), today
released key findings that uncover the latest trends in how small business owners are increasingly using eVoice, a cloud-based phone
service, to help save time, reduce costs, and increase revenue and mobility.
Key findings from a query of eVoice’s customer database include:
• Mobile app voicemail retrieval up 180 percent—the number of voicemail messages retrieved from the eVoice mobile app has increased
180 percent when comparing January through June 2011 to the same time period in 2010. By using the eVoice mobile app with an
unlimited mobile data plan, customers can save costs by making calls via their data plan, thus reducing the number of minutes used
during each cell phone billing cycle. eVoice enables small businesses to conveniently review, store, and forward their messages as
transcribed emails or audio files.
• Apple remains on top—when it comes to accessing eVoice via the mobile web, eVoice finds its small business subscribers most often
use the Apple® iPad®, dominating mobile traffic at 40 percent of eVoice® users. The iPhone® comes in second with 20 percent. The
iPod touch®, HTC EVO 3D and Motorola Droid round out the top five of eVoice’s mobile traffic.
• Combining toll-free and local numbers as a double threat—eVoice also uncovered that the percentage of eVoice® customers using both
toll-free and local eVoice® phone numbers has doubled, when comparing January through June of 2010 with the same time span in 2011.
Many businesses that have traditionally considered themselves local—such as real estate agents and retailers—have added toll-free numbers
to add regional/national legitimacy to their business and appeal to a broader range of customers. In fact, according to eVoice’s
Communication Strategies and Challenges Survey conducted in June 2011, sixty-eight percent of respondents saw the competitive
advantage of having the right area code or 800 number. The ability to make a business appear larger was the most popular selected
benefit to having a toll free number, per respondents to the Communication Strategies and Challenges Survey. Improved customer
service and increase in recognition and credibility were other top cited benefits.
“Based on the numbers, it’s clear that entrepreneurs are continuing to embrace virtual phone services while also taking advantage
of mobile applications to help run their businesses,” said Mike Pugh, vice president, marketing of j2 Global. “This usage data underscores
how cloud services, such as eVoice, are essential for bringing today’s entrepreneur the mobility, scalability, and efficiency advantages of
the cloud.”
The eVoice cloud-based phone service helps users communicate more efficiently and cost-effectively without compromising on
professional amenities such as call routing, voicemail to text, and the ability to create a local and/or national presence with a virtual
phone number.
Findings are based primarily on usage and sign-up data drawn from active eVoice customers in North America. The query compared
data from January through June 2010 and January through June 2011 and spanned across all plan and price levels.
www.j2global.com
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